Wednesday, June 06, 2007

Olympic Logo Row Resolved


After literally minutes of careful thought, I have decided to resolve the unseemly row about the London Olympics logo by submitting my own design. I had considered using my famous Enola Gay model as a globally recognisable icon, but, on the whole, I felt this might cause diplomatic unpleasantness. The Buddha in my final mock-up fits the multi-cultural mood perfectly.

13 comments:

  1. Oh and in case you were concerned about my famously high prices, this one is available for one week only at £399,999.99

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  2. The slogan is brilliant.

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  3. Thanks, Brit, but I think it needed the Buddha also.

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  4. I'd probably ditch the ;)

    It detracts from the zen.

    That advice, or "consultation" will cost you £400k, please.

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  5. From the linked article: It's got vibrancy and youth and energy and fun.

    Four good reasons to hate it. The fifth is that it looks like somebody just shattered it with a well-aimed stone. Bad karma.

    Yours, Bryan, is a work of underpriced genius.

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  6. I'm afraid this doesn't pass muster. A look at Buddha's chest suggests that he is pretty well padded, which means that your logo is "fatist" or anti-thin. People who don't weigh too much will be made to feel unwelcome at the London Games.

    In addition, there is the matter of Buddha's copious and well-coiffed hair. Those who have premature hair loss, and/or those on income support who can't afford a posh hairdresser, will be made to feel unwelcome at the London Games.

    "Grant your blessings so that the logo may clarify confusion.
    Grant your blessings to that confusion may dawn as wisdom."

    Master, we await your next emanation of logodom.

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  7. With all respect, in the interests of realism and accuracy I think your logo needs to be modified a little, Bryan, apart from the interesting issues raised by Mark. I'd suggest
    "If human civilisation is still a going concern, there will be several weeks of largely drug-fuelled running and jumping in 2012."

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  8. How about 'Get out of town - your life is about to become unlivable - the Olympics are coming'?

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  9. How about "OK youth of the world, gather here if you must, but stay off the grass!"

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  10. I think the ;) speaks to the youth brand, which is what the Olympic brand is all about. Excellent branding, Mr Applebrand.

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  11. Bryan, your photoshopping skills astound me. I'm giving up, knowing that I could never compete. Bravo! I salute you!

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  12. Tsk. That really needs to be in txtspeak if you're going after the yoof demographic.

    "ther wiL b sevrl wkz of runN & jumping n LDN n 2012. :)"

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  13. The appallingly, painfully bad '12 Olympics logo took "a year to design" ?!?

    I think they mean "a year to argue over, and one rushed afternoon to pull together before the deadline".

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